Apr 21 2013

Έξω οι φράουλες Μανωλάδας από supermarkets

George Anagnostopoulos

Τα supermarkets ΑΒ Βασιλόπουλος, Μετρό και Κρόνος δήλωσαν πως δε θα έχουν τις φράουλες Μανωλάδας στα ράφια τους, σύμφωνα με τη Lifo.

strawberries

Να τα λέμε αυτά, για να μην ξεχνιόμαστε ποιοι είναι ευαίσθητοι στο διαδικτυακό μποϋκοτάζ γιατί πιάνουν τον παλμό της αγοράς.

Τέτοιες αντιδράσεις επιχειρήσεων στο ρυθμό της αγοράς είναι ακριβώς ο λόγος για τον οποίο αξίζει να είμαστε στα social media: ακούμε, αξιολογούμε, αλλάζουμε.

Short and Sweet · Social Media

boycott

George Anagnostopoulos

Ο Γιώργος είναι ο δημιουργός του Suit. Η ενασχόλησή του με τα online communities και το Internet marketing κρατεί από τα nineties. Το πλήρες βιογραφικό του είναι διαθέσιμο εδώ αλλά το short version είναι ότι είναι ο ιδρυτής και CEO της Socialab.

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