womm Archives

Καθώς η επικοινωνία μετακινείται στα social media, το challenge του κάθε marketer είναι να βρει ένα τρόπο να κάνει το κοινό του να (παρα)μιλάει για το ...

George Anagnostopoulos

Case Studies · Guest posts · Viral

Jan 14 2011

The Blair Witch Project: η δύναμη του word of mouth marketing

Το τρομακτικότερο θρίλερ που γυρίστηκε ποτέ ή η μεγαλύτερη κινηματογραφική απάτη όλων των εποχών; Η ταινία The Blair Witch Project (1999), μία από ...

Efi Loupakou

Facebook

Nov 19 2010

Profile pic marketing

Να και ένα θέμα που δε θα βρείτε στο Mashable: Έχετε σκεφτεί να αξιοποιήσετε τις φωτογραφίες του προφίλ των χρηστών για σκοπούς ...

George Anagnostopoulos

Case Studies

Sep 01 2010

Θρίλλερ στο Chatroulette

Θυμάστε το ChatRoulette; Είναι ένα site όπου πάτε για να συνδεδείτε τυχαία και ανώνυμα με κάποιον άλλο επισκέπτη του site μέσω webcam και να ...

George Anagnostopoulos

Future

Jul 08 2010

Word of mouth: the future

Σε άρθρο μου της προηγούμενης εβδομάδας για το Twitter, εξέφραζα το ότι δε βλέπω το Twitter να έχει καταλάβει τη θέση στη ζωή των Ελλήνων όπως ...

George Anagnostopoulos

Fear of Social Media

May 19 2010

Nobody got fired for selecting Social Media, either!

Η IBM είχε βγάλει ένα πολύ ωραίο slogan στα 80’s, το οποίο έδειχνε την παγκόσμια κυριαρχία της γαλανής αυτής κυρίας, όπως ήταν τότε γνωστή. ...

George Anagnostopoulos

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