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Jul 02 2010

Bad, bad Apple!

Ποιά είναι η εταιρεία που έχει την καλύτερη προβολή στα social media; Ναι, είναι η Apple. Η Apple εξειδικεύεται στο να κάνει δύο πράγματα καλά: marketing ...

George Anagnostopoulos

Opinion · Personal

Jul 01 2010

Social media: in or out

Ήμουν στο τελευταίο έτος στη σχολή όταν ξεκινήσαμε το μάθημα Στρατηγικής. Ήταν με διαφορά το πιο δύσκολο μάθημα και ήταν το μόνο που μου ...

George Anagnostopoulos

Wrong Moves

Jun 30 2010

Pampers Dry Max

Μάρτιος 2010. Η Procter & Gamble, η 5η μεγαλύτερη αμερικάνικη εταιρεία, αποφασίζει να βγάλει μια νέα σειρά για τις πάνες Pampers. Η νέα σειρά, ονόματι ...

George Anagnostopoulos

Jun 29 2010

Guest posts

Είσαι marketer, αρθρογράφος ή πιστεύεις ότι ξέρεις το θέμα σου πολύ καλά; Έχει το θέμα σου να κάνει με digital marketing και προσθέτει μια νέα οπτική ...

George Anagnostopoulos

Fail

Jun 11 2010

Haagen Dazs

Κάθομαι για ένα ραντεβού στα Haagen Dazs της Αγίας Παρασκευής. Χρειάζεται να βγάλω και laptop, οπότε το βγάζω να δείξω κάποια πράγματα. Ρωτάω το ...

George Anagnostopoulos

May 08 2010

Θέλω social media!

Είναι η δουλειά σου το marketing της εταιρίας σου; Διάβασες εδώ κάτι που σου κέντρισε το ενδιαφέρον για τα social media, το word of mouth marketing ή κάποιες ...

George Anagnostopoulos

Greek Case Studies

May 08 2010

Search Engine Optimization

Ο Γιώργος (ένας είναι ο Γιώργος σε ότι αφορά SEO projects), εμπνευσμένος από τον Περικλή (αυτός κι αν είναι ένας στο Online Marketing) έγραψε ένα πολύ ...

George Anagnostopoulos

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